Mr. Igelman joined the Multiplied Media executive team and Board of Directors following the February 16th, 2010 acquisition of Unomobi Incorporated. Mr. Igelman founded Unomobi in 2006 and served as the CEO until the finalization of the acquisition. A graduate of Toronto's Osgoode Hall Law School, Mr. Igelman has operated a successful private law practice, served as a business development consultant for numerous technology companies, and established a number of other successful ventures including founding and serving as CEO of Portfolios.com, a leading B2B site for creative professionals.

Lawrence brings over 18 years of accounting experience to the Multiplied Media executive team. As president of ROI Management, Lawrence has extensive experience in financial management, reporting and control, business analysis, due diligence, financing, evaluation, and strategic operational improvements. His bottom-line, results-driven approach has led him to success in diverse business ventures ranging from high tech to oil and gas to real estate.

Tony brings more than 13 years of experience in the technology industry.  Prior to Multiplied Media, Tony was with Microsoft for more than 10 years where he was instrumental in the globalization of the Windows Live Messenger (WLM) platform - playing a key role in the introduction of a global strategy for WLM partners, driving innovation and implementation of application development for the platform and developing go-to-market strategies for Messenger products. Prior to Microsoft, Tony was a self taught developer in SQL coding language and worked as a tester on a SQL server application.

As Vice President of Multiplied Media’s Business Development, Bart McCormick oversees Poynt distribution and related key alliance partnerships for the Americas region. Mr. McCormick’s core responsibilities include the mass distribution of Poynt in strong alliance with the region’s network operators, direct to consumer mobile application stores and OEM’s.
Prior to joining Multiplied Media, Mr. McCormick was Vice President of Business Development for Shazam , a London England based company. His role as the America’s region executive for Shazam included all aspects of building and executing profitable mass market distribution, go-to-market initiatives with all major network operators, Android Market, Apple’s AppStore and RIM’s AppWorld, and with key content & media alliances. Mr. McCormick developed the strategy and with his team implemented the company’s worldwide advertising program. During his tenure, he successfully introduced the Shazam mobile application to north America to establish a precedent as one of the most downloaded applications in mobile history.
Prior to joining Shazam, Mr. McCormick has held various executive and senior director level positions in the mobile, mobile advertising and digital media and mass distribution ecosystems. He has well developed skills in worldwide business development and partner management and solid abilities to create practical business arrangements that lead to successful relationships and revenues.

Margaret has ten years' experience marketing software and over 20 years' traditional and online advertising, marketing and public relations experience including web-based apps and B2B solutions. Her track record includes driving millions of dollars in revenue. She has extensive experience with start-up companies, having previously worked for Cell-loc, AutoDesk Location Services and Vault. Additionally, Margaret has eight years direct experience in the LBS space.

Brad has been with Multiplied since December 2006 and has more than 14 years of experience in the internet space. A veteran in the Location Based Services arena, Brad has deep roots in online mapping and geo-based data. At Cquay, Brad built mission critical technology for Bell, Allstream and the NSA (National Sheriffs Association). He was the Working Chair of the Map Portrayal Specifications Group of the OpenLS initiative with OGC (Open Geographic Consortium) and also won an award for designing the City of Calgary's web property for assessment information.